Halloween is here and Instagram has fully embraced the eerie magic of spooky season! From hauntingly good sounds to adorable ghost dogs, your feed is lighting up with all the festive fun you could ask for.
If you’re craving some Halloween-inspired content, something funny or something inspirational, look no further – here are some of the hottest trends creeping through your timeline this October.
First up, let’s address the ghost in the room. Whether you’re decorating, dressing up, or just enjoying the eerie vibe, there’s a haunting energy in the air.
This is Halloween… with a Bridgerton Twist!
Yes, you read that right—This is Halloween from The Nightmare Before Christmas got a classy makeover this year with a violin instrumental version. Imagine spooky elegance! It’s the perfect background track for your Halloween-themed content, whether you’re showcasing your latest collection or just creating a reel of your best pumpkin-spiced moments.
HOT TIP: Use this haunting tune for product showcases, Halloween fashion looks or even a “Halloween prep” behind-the-scenes. Got a new launch? Add the track to a simple image post to give it that spooky flair.
The Ghost Photoshoot Trend Is Back
The adorable ghost photoshoot trend is making a strong return, and it’s the cutest thing on the ‘gram right now. Creators are wrapping their pets (especially dogs!) in bed sheets to create spooky-yet-adorable ghost moments. If you’re a photography or pet-focused business, this trend is gold for engagement.
But it’s not just for pet lovers! Some creative businesses have taken the trend to new heights, like a dental office that filmed their staff going through their workday dressed as ghosts. How fun is that? Whether you’re promoting services or just having some fun with the team, this trend lets you keep it light while embracing the Halloween spirit.
Do Not Let Anything Stop You from Making Art
Taylor Swift is back in the social media spotlight – this time, not for Eras Tour footage, but for a snippet of her voice paired with the song Evergreen by Richy Mitch & The Coal Miners.
This motivational sound is being used by artists, creators, and makers to show off their creative processes, reminding everyone to push past doubts and keep making art.
It’s the perfect backdrop to your behind-the-scenes footage. Whether you’re painting, designing or crafting, show the raw and messy parts of your process that don’t always make it to the final cut. Taylor’s voice will remind everyone (including you) that the journey matters.
Direct from Domingo: The SNL Trend You Didn’t Know You Needed
Straight from SNL, we have the “Direct from Domingo” trend, where a character hilariously drops the line, “Hey Matt. Came all this way – had to explain, direct from Domingo.” This catchy line has become the go-to sound for explaining yourself in awkward or tricky situations.
This viral trend sees creators lip-syncing Domingo’s casual confession, overlaying it with text to share their own funny “had to explain” moments.
It’s a great opportunity to add a relatable and humorous twist to your content. Perfect for businesses or creators looking to inject some humour into their feed!
Or, just post a cute video of you vibing to the song while you’re working.
Hear Me Out Cake
The Hear Me Out Cake trend is the most bizarre and hilarious thing to hit Instagram this month.
Creators are confessing their weirdest, most unexpected fictional crushes and displaying them on cakes.
We’ve all had those “Hear me out” moments when a character – animated or otherwise – strangely wins our hearts. Mufasa from The Lion King? Understandable. Frozone from The Incredibles? A winning choice. But things take a wild turn when people confess crushes on characters like the Predator (yes, that Predator), Beetlejuice, or even Lightning McQueen from Cars. This trend is a great way to show off your team’s fun side – grab a cake, reveal your strange fictional crushes and watch the engagement soar!
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