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November 2025 TikTok and Instagram Trends for Brands
As the holiday season is here, audiences scroll with purpose. They are looking for gifts, inspiration, and...
Influencer Marketing Budget Planning With Predictive Insights
Influencer marketing has many truths. However, when it comes to money, brands want to know more. Every brand wants to understand what their budget can achieve before they spend a single cent. Yet planning often feels like staring at a number on a spreadsheet and...
Why Brands Are Spending More on Influencers During the Holidays
If you feel like every brand around you is increasing its holiday marketing budget, you are not imagining it. Holiday spending has climbed year after year, and it is not slowing anytime soon. From Black Friday to 12.12, from Christmas right into the early months...
October 2025 Social Media Trends Every Brand Should Know
Every month, TikTok and Instagram find new ways to turn everyday moments into trends that shape culture. October was no different. From playful Taylor Swift audios to dramatic gossip skits and Halloween glow-ups, influencers filled the month with humour, creativity,...
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